“More sustainable fashion can be defined as clothing, shoes and accessories that are manufactured, marketed and used in the most sustainable manner possible, taking into account both environmental and socio-economic aspects. In practice, this implies continuous work to improve all stages of the product’s life cycle, from design, raw material production, manufacturing, transport, storage, marketing and final sale, to use, reuse, repair, remake and recycling of the product and its components.”
If this definition of sustainable fashion from MakeItLast.se sounds very full-on, well we get that. But like everything we talk about, an all-or-nothing approach isn’t going to serve us or the world well here.
Which is why, in this episode we’re aiming to offer a bit of a ‘beginner’s guide to sustainable fashion’. And Carly had the ultimate crash test dummy to test that guide on – Kelly!